FLEET FARM

As part of their expansion into southeastern Wisconsin, Mill’s Fleet Farm selected the large Pabst Farms development in the City of Oconomowoc with Interstate 94 frontage to build their new facility.

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Stephen Perry Smith Architects (SPSA) was selected to design the new Mill’s Fleet Farm 218,628 SF retail store with an enclosed partially covered outdoor materials yard, and a separate 4,900 SF C-store with a carwash and gas station.

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This design had to uphold the high standards that the City of Oconomowoc held for this “gateway” site and be in conformance with the Pabst Farm Design Guidelines to ensure a high quality retail development.